Course Curriculum

I promise: you won’t have to look at a single boring PPT!

Becoming is a digital experience, more than a traditional course. I want you to feel like you’re hanging out with me 1:1, in a space where you can learn as well as being entertained. See that anywhere else? Nope. Ready for this? Check out the courses actual curriculum here! ⤵️

See all modules:

Module 1 - Clarity
Module 2 - Awareness
Module 3 - Ecosystem
Module 4 - IRL - everything outside of digital
Module 5 - Story & Narrative
Module 6 - Visibility
Module 7 - Integration

Let’s get clear on what you want.

Welcome to module 1 - it’s all about getting started and getting some clarity about why you are here, and what your goals are. In this module you’ll find a welcome chapter, and a chapter called “housekeeping” where I tell you more about the course and how I envision you using it. Here I also introduce you to Brandy, your personal AI assistant, who can help you through this course if you want her to.

Module 1 - Clarity

Module 2 - Awareness

Let’s get clear on what your brand looks like today.

This module is all about taking inventory of your personal brand. Because you already have a personal brand, no matter if you’ve worked on it before or not. So lets look at what it actually looks like today.

Oh and by the way, this module was filmed in Greece at a really cool hotel, I’ll take you behind the scenes there in a vlog.

Module 3 - Ecosystem

Let’s start building your ecosystem!

Your personal brand is built up of so many different things, from the first impression you make to your style, voice, body language to how you make other people feel, your reputation etc.

I want you to have a personal brand that lives in the digital world as well, because we can’t really deny that everything we are looking for today, is usually behind a google search or an AI question. That means that we need to show up there in a way that we can be proud of. But how? And how much time is that going to take?

In this module I’ll teach you how to build an ecosystem piece by piece in a very strategic way that will make sure that your Personal Brand is working for you even when you’re sleeping. (Without having to post on social media every day.)

Oh, and in the vlog in this module I’m taking you to my office..

When people meet you, they make their mind up about who they think you are in about 7 seconds.

Yes. Creepy. And how judgy are we??

Well, that all comes from our instincts, as animals we are programmed to scan our surroundings for threats and friendly creatures. So that’s what we do. We look at appearance, body language, and feel energies before anyone even opens their mouth.

So in this module we are going to talk about just that, first impressions. What we look like, how to present ourselves or “pitch” ourselves, and one of my favourite subjects: style! In this episode of the vlog I’m taking you into my closet…

Module 4 - IRL - your brand in real life

Module 5 - Story & narrative

In this module I’m getting really personal.

If you’ve heard me speak before, you might have heard some of my story. But in this video I’m going a bit deeper, and telling you a bit more than I usually do publically. The reason is this: your story is an extremely important part of your personal brand. And before you think “I’m not ready to tell anyone else my story” - you don’t have to.

I do however believe that you have to be able to tell yourself your own story, and really get to know it, if you want to get clear on how your personal brand should be positioned. Here I’m disclosing my own story as an example so that you can see what parts of it I have chosen to use as an asset in my personal branding communication. In this module I will give you two exercises that will help you know your story, and curate what parts of it you want to use for your personal brand.

Oh, and for this module we’re hanging out in my living room, up close and personal!

Module 6 - Visibility (and you’re almost at the end of the course!)

Finally I get to talk about the thing that makes me tick. Content.

What is that? Basically creative pieces of text/images/film/soundbites - anything you can create and share digitally. (On social media or elsewhere.) In this module I talk about how I think about content, how to get ideas, choose which ideas are good or bad, and how to create and post them. You can steal my brain and my strategies here, it’s what I help my clients do every week. BUT you need to build a system for how to do this in a way that it doesn’t take all your time and energy. A system that specifically works for you. That is what I will teach you.

This might be one of the most valuable systems I have set in place for my personal brand, I hope it helps you as much as it has helped me.
In this modules vlog, I’m taking you for coffee! I’m also including a bonus clip explaining my favorite content tool, that I use for myself and all my clients. It’s made my life 100 times easier and my marketing happens basically on its own.. sounds good, no?

You did it, now let’s start making who you are Becoming a reality.

You’ve gone through all modules of this course, and what a wild ride it’s been (I’m guessing..) ;)

This module is a short and sweet one where I talk about how to integrate all the things you’ve learned. I also talk a bit deeper about my philosophy of work and life, because I just wanted to give you as many tools as possible to help you along the way - and that includes how you work with your own mindset.

After this module, that is the point where Brandy can give back in a very clear way. After completing the exercises in all the modules, you can now ask her to create your own personal branding blueprint. She has my whole framework and knowledge base uploaded.

Then, book your call with me! In our meeting you’ll get a chance to ask me all the questions you want and we will go through the blueprint and make any necessary changes. The goal is that you end the meeting having a clear plan for your next 30 days where you take your new strategy into action.

I can’t wait to meet you!
/M.

Module 7 - Integration & time for a meeting with Mira

I’m Mira Thimmayya. Entrepreneur, Branding Strategist and Public Speaker.

I’ve run 4 companies and spent 20+ years in branding and marketing. For the last five years, I’ve helped CEOs, creatives, and consultants build personal brands that make them the obvious choice in their field.

But I’m not some overnight success.

I built my personal brand over months and years, piece by piece. And through that process, and through running my companies, I’ve learned what worked and what didn’t.

I’ve also lived the reality behind the brand. I’ve built my companies and my brand from scratch, and I know that what I have done - you can do too.

I believe your story, your personality and your unique skills are all a part of your strategy, and Becoming will help you own that, too.

I don’t believe in quick fixes, but I do think I can save you some time by guiding you through this process. And I promise it will be fun too! I can’t wait to get to know you!

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